PPC Marketing: The Ultimate Guide for Digital Marketers

PPC or pay-per-click marketing is a targeted advertising method used to reach a specific audience with a marketing message. Advertisers pay every time a user interacts with the ad, which may include a click. While PPC is commonly associated with advertising on Google, it is also available for other channels such as Facebook, Instagram, Bing and more. Read the full guide on Supermetrics.com,

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