Interested in learning very basic information on Google Analytics? View the free videos below to help you get started.
Need to go a little deeper? Get in touch!
PART 1 | Introduction |
| Unit 1 | Welcome! |
| Unit 2 | Introduction to Web Analytics |
PART 2 | Audience |
| Unit 1 | Audience – Demographics & Interests |
| Unit 2 | Audience – Location |
| Unit 3 | Audience – New vs Returning Visitors |
| Unit 4 | Audience – Mobile Traffic |
PART 3 | Acquisition |
| Unit 1 | Acquisition – Direct Visitors |
| Unit 2 | Acquisition – Referral Traffic |
| Unit 3 | Acquisition – Social Media |
| Unit 4 | Acquisition – Organic Traffic |
| Unit 5 | Acquisition – Paid AdWords Campaign |
| Unit 6 | Acquisition – SEO |
PART 4 | Behavior |
| Unit 1 | Behavior – All Pages |
| Unit 2 | Behavior – Landing Pages |
| Unit 3 | Behavior – Exit Pages |
PART 5 | A few more things |
| Unit 1 | Conversions – Goals |
| Unit 2 | Filters |
| Unit 3 | Thanks and Goodbye! |