Interested in learning very basic information on Google Analytics? View the free videos below to help you get started.

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PART 1

Introduction

Unit 1Welcome!
Unit 2Introduction to Web Analytics

PART 2

Audience

Unit 1Audience – Demographics & Interests
Unit 2Audience – Location
Unit 3Audience – New vs Returning Visitors
Unit 4Audience – Mobile Traffic

PART 3

Acquisition

Unit 1Acquisition – Direct Visitors
Unit 2Acquisition – Referral Traffic
Unit 3Acquisition – Social Media
Unit 4Acquisition – Organic Traffic
Unit 5Acquisition – Paid AdWords Campaign
Unit 6Acquisition – SEO

PART 4

Behavior

Unit 1Behavior – All Pages
Unit 2Behavior – Landing Pages
Unit 3Behavior – Exit Pages

PART 5

A few more things

Unit 1Conversions – Goals
Unit 2Filters
Unit 3Thanks and Goodbye!