Monitoring keywords with Google Alerts

Do you know what people are saying online about your organization? Or even you? It’s hard to keep up with all the content on the internet. Google alerts make this process easier by monitoring keywords for you.

To get started, simply click here to get to the alerts page. Enter your search terms, which may be a specific name in quotes (“Your Organization”) or several keywords that are of interest to you, such as your geographical location.

Leave the default type of “everything” and “once a day” for frequency. Enter your email and click “Create Alert”. You can create multiple alerts for different topics and every email you receive provides an option to change your alert or unsubscribe. If you find the results aren’t what you are looking for, you can easily modify your search terms until you have what you need.