Machine Learning: What Does It Mean for Marketers?

Machine Learning: What Does It Mean for Marketers?

Artificial intelligence (AI) and machine learning are new-ish buzzwords. AI is the science, the ability for computers to get smart on their own, doing things that require human intelligence.

Machine learning takes available data and learns through algorithms. And it’s incredible how fast things are moving in this space.

Computational power has increased exponentially; presenting new opportunities we could not have imagined years ago. Our phones today do more than our computers once did and there’s only more to come!

Curious what this means for you as a marketer? Read my full post at Supermetrics.com