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360 Internet Strategy

Getting started with Universal App Campaigns

  • Tina ArnoldiTina Arnoldi
  • advertising, mobile

ad placement

With 3.8 million apps available for Android users and 2 million apps in Apple’s App Store, it can be tough for an app developer to stand out among the competition.

But with Google’s Universal App Campaigns (UAC), developers have an opportunity to market their mobile apps with targeting options based on audience demographics and behavior. Learn how with my recent post at Littledata.

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