With the cost of mail, and well, just about everything these days, nonprofits may want to consider emailing their newsletters and saving the cost to print and mail a paper newsletter. One solution I like is by Vertical Response. They allow you to customize the look and feel of your newsletter, so you can add your nonprofit’s logo. You can also view statistics about who is opening versus simply deleting your newsletter. But, probably the best part is their FREE program for nonprofits.

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