Migrating a web site can be very stressful. You need to appeal to users and search engines when you transition. I’ve put together a checklist of some tips for an easier (not easy!) transition over at ASPE-ROI. You can read the full post here.
Google is looking for concise descriptions that are relevant to the searcher’s query. If your title tag does not meet that criteria, Google may pull from content on your page instead.
Courtesy of: Quick Sprout