With 3.8 million apps available for Android users and 2 million apps in Apple’s App Store, it can be tough for an app developer to stand out among the competition. But with Google’s Universal App Campaigns (UAC), developers have an opportunity to market…
Mobile as a marketing strategy isn’t a new idea to anyone, but the landscape is changing quickly. Back in 2015, Google told us it would be expanding its use of mobile-friendliness as a ranking signal. More recently, in early 2018, they…
Getting the attention of your supporters is only getting harder. And no, email is not dead. You likely communicate with an e-newsletter which you hope is read by your recipients.The first thing I do when I open my work or…
Mobile giving is appealing to more and more nonprofits as another method of increasing donations. However, before you jump in too quickly, make sure you read the fine print. You need to be aware of set-up fees, the percentage of…
Many nonprofits do not have the money to shell out for a Blackberry, Motorola Q, or other mobile device, but still may need a way to check their email on-the-go. One solution is the Peek Mobile E-mail Device, available for…
