When I wasn’t having my caricature drawn or eating fantastic food at the Canada summit in September of this year, I listened to updates relevant to our Expert Community and mentored local startups. Below are some follow up thoughts and…
Do you communicate through video? Do you have a story to tell or a product that can be better explained via the video instead of text? If so, there is a prospective audience of 1.9 billion users a month on…
In a recent post on Supermetrics, I walked through the Multi-Channel Funnels (MCF) report in Google Analytics. Before reading the full post on MFC at Supermetrics.com, start with my post on conversions.
Are you generating enough site traffic? Are there enough visitors each month that engage with your content and spend time on your site? Those are good things, but the important question is how you are doing with conversions, as that…
We carry a computer in our pockets. “Surfing the internet” isn’t something that’s done at a desktop computer. And we rarely get online at our desks and made an immediate decision. Instead we start – or finish – searches while…
We live in a digital world where location does not seem to matter. People work remotely. Shop online. Connect with friends digitally. They rarely need to go to a physical store anymore. But physical offices, warehouses and retail locations still…
